PINAKI MAJUMDAR
Jamshedpur, May 17: The Jamshedpur-based Ashley Furniture HomeStore, the only such store in eastern India has done the city as well as the state proud, as it goes hand-in-hand with world’s latest trends and modern interior space designs.
The two-year-old store located at the Bindal Mall on the landmark Marine Drive is known for style statement, luxury and sophisticated lifestyle choices.
Originally from US, the Ashley Furniture HomeStore, serves as a key player in the urban metamorphosis, offering an array of furniture that blends luxury with functionality.
Vertical Upholstery and DuraBlend fabrics
The brand is celebrated not only for its premium quality but also for its commitment to sustainability and modern design principles.
Ashley’s collections feature advanced materials and environmentally conscious manufacturing techniques, reflecting global trends towards sustainable living.
A standout element in Ashley’s offerings is the use of innovative fabrics like Vertical Upholstery and DuraBlend.
“These materials meet high industry standards, such as the AHFA’s construction and safety standards index, ensuring durability and safety without compromising on style,” explained an official of the leading furniture store.
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According to the official, the Vertical Upholstery fabric, in particular, is currently a leading trend in the global market, and Ashley Furniture HomeStore brings this trend to Jamshedpur, allowing residents to enjoy global fashion trends in their local environment.
Ashley leading the luxury movement in Jamshedpur’s economic renaissance
Significantly, as these luxury brands make their mark, the city’s infrastructure and economic landscape are also evolving.
The arrival of establishments like Vivanta by Taj and Lemon Tree highlights Jamshedpur’s emergence as a hub for refined living and tourism.
This economic diversification is supported by robust local initiatives that focus on skill development, preparing the workforce for a more diversified economy.
The local population’s growing penchant for high-end products is indicative of a broader shift towards a more luxurious lifestyle.
This trend is not merely a reflection of changing economic fortunes but also of an increasing desire among residents to integrate global luxury standards into their everyday lives.
Ashley Furniture HomeStore, at the forefront of this shift, not only caters to the aesthetic and functional needs of its customers but also plays a pivotal role in shaping the cultural and economic narrative of Jamshedpur.
As the city continues to transition from its industrial roots to a diverse and opulent economy, Ashley stands as a beacon of modern luxury and style.
